Frequently asked questions

ClickCease is a software service which blocks invalid traffic, or non-genuine clicks, on your paid ad campaigns. By blocking invalid traffic, marketers prevent bots, click farms and other non-converting traffic from spending their ad budget.
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By reducing invalid traffic, marketers can benefit from more efficient PPC campaigns, more effective retargeting and remarketing, and cleaner analytics.

Click fraud refers to any non-genuine and malicious click on your paid ads. This can include people intentionally clicking your ads such as brand haters, or competitors, or accidental clicks from poorly placed banners.
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Ad fraud is a more organised form of click fraud, where a publisher will maximise the amount of fake clicks often using bots or click farms. These ad fraud campaigns are usually designed to commit fraud on a bigger scale, often taking millions of dollars during their lifespan.
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Together, these forms of invalid traffic cost the global marketing industry over $35 billion every year.

When you sign up for your free trial we will take your payment details. Once your trial ends, you are automatically moved onto your chosen subscription level, unless you cancel first. Payment is then taken automatically on your billing date each month, until cancelled.
You can pay by credit cards.

To make ClickCease work on your website(s), you’ll need to install the tracking code. This can easily be done in just a few minutes on most content management systems, or custom websites.
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Our ‘double layer’ fraud blocking is designed to prevent clicks from different sources. 
1. HTML code on your site
2. Connecting to your Google Ads/Facebook Ads dashboard
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This allows us to analyse your traffic and update your IP or audience exclusion list automatically. 

Most of our click fraud blocking is done in real time, under 3 seconds. Some clicks are sent to you to check and block. For these clicks identified as fraud, you’ll receive a report which you can submit to Google.

Google allows you to put in claims for invalid traffic once every 60 days. We can present all the information you need for clicks that were not blocked. You can then present this to Google to claim back your money.
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Unfortunately, Google no longer allows third parties to process claims for others. So you will need to submit your own refund claim.

We use the industry leading click fraud blocklist, which is regularly updated with known sources of click fraud. This includes bots, click farms and other sneaky clickers.
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Our software also blocks clicks using a number of AI processes. As a result, we will often block clicks using VPNs or clicks outside of your geo-targeted range. 
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ClickCease uses industry specific fraud blocking settings, which take into account different user behaviour and industry nuances. But our dashboard also gives you control over your settings so you can adjust as you want.

Yes. We give you hands on control over factors such as click thresholds, devices and locations to block and much more.
It’s strongly recommended that you use our default settings and let the software algorithms adjust to your campaigns.

Absolutely! Here at ClickCease we take data safety seriously… So our processes are totally 100% GDPR and CCPA compliant.

When you sign up you’ll receive instructions to walk you through setup. 
This takes just a few minutes and is simple enough that even the non-technical minded will be up and running in no time!